Clay secures a brand new spherical at a $3B valuation, sources say

Clay, a gross sales automation startup, has raised a Sequence C spherical at an approximate $3 billion valuation, led by CapitalG, in response to three sources with data of the deal.

Clay and CapitalG didn’t reply to a request for remark. 

The brand new spherical comes only a month after the New York startup introduced that it’s going to enable most of its staff to promote a few of their shares at a $1.5 billion valuation. That secondary deal, referred to as a young provide, was led by Sequoia, which agreed to buy as much as $20 million in worker inventory.

Whereas it could appear that staff who offered shares at a a lot smaller value than the corporate is value now bought a foul deal, they’ll seemingly have one other likelihood to promote extra inventory at the next valuation subsequent 12 months. Kareem Amin, Clay’s co-founder and CEO, instructed TechCrunch in Could that he hopes to do tender affords on an annual foundation.

Clay was based in 2017, nevertheless it didn’t hit its stride till a number of years in the past, when Amin determined to pivot the startup’s focus to empowering salespeople and entrepreneurs with AI, serving to them uncover key information and automate their go-to-market methods. Clay permits salespeople to seek out and replace potential buyer lists and write personalised outreach emails. 

In the present day, Clay’s instruments are utilized by 1000’s of consumers, starting from massive firms like OpenAI, HubSpot, and Canva to over 100 small consulting companies that assist different companies make the most of Clay for his or her go-to-market efforts.

The corporate competes with gross sales tech platforms together with ZoomInfo, Lusha, and Apollo.io, in addition to newer choices Unify and Frequent Room. 

In addition to Sequoia, present traders in Clay embody Meritech Capital, Boldstart Ventures, Maple VC, First Spherical Capital, and Field Group.